Best Wholesale Products to Sell on Amazon in 2025

With the continuous development of e-commerce, international trade is becoming more prevalent in every country. Most countries are removing trade barriers and seeking mutual growth. According to recent reports, the United States wholesale trade industry generates a revenue of $670 billion every month.

In the sourcing industry, As a 20-year experienced Product Sourcing, we have found the increasing popularity in wholesaling from China and reselling on Amazon. Whether you are a newcomer to Amazon e-commerce business or a seasoned retailer, you should not miss the opportunity to earn additional profits by reselling on Amazon.

Why Choose to Sell on Amazon？

First, why choose to sell on Amazon instead of eBay or TikTok Shop?

Although eBay maintains its second e-commerce platform title and TikTok Shop is also developing rapidly, Amazon is still the biggest piece of cake for global retailers and entrepreneurs in the changing and developing market. According to Marketplace Pulse, Amazon’s third-party seller sales reached $325 billion in 2024. In comparison, the sales of eBay for 2024 are just $35 billion with slow growth over the years.

As the leading giant, Amazon offers numerous advantages for you. Sellers can enjoy many services unavailable on other platforms. For example, Amazon has the biggest global customer base, providing extensive market opportunities for sellers. And the strong brand reputation of Amazon makes customers more likely to purchase from this platform than others. Additionally, Amazon FBA simplifies operations by offering world-class international logistics and warehouse management services.

According to Enterprise Apps Today, U.S. sellers sell an average of 7,400 products per minute. Around 68% of sellers become profitable within a year of launching their businesses. Additionally, 55% of small sellers and 67% of large sellers achieve profit margins exceeding 15%. This is why selling on Amazon is a lucrative opportunity. More information about Amazon is here.

Source: Monks

How to Find High Quality Wholesale Suppliers？

Finding reliable wholesale suppliers is key to success in any e-commerce businesses, and Amazon is no exception. As I mentioned earlier, many retailers import products from China. This is because Chinese products have high quality and competitor prices, benefiting from a well-established international logistics system. Here are three effective ways to find quality wholesale suppliers in China.

1. Visit China to Find Suppliers

This is the most traditional way of finding suppliers. As a manufacturing powerhouse, China hosts numerous supplier exhibitions in lots of cities annually, such as the renowned Canton Fair, held every spring and autumn. The 2025 Spring Canton Fair will take place in April. If you start preparing now, you might still be able to attend. At the Canton Fair, you can interact with suppliers face-to-face, negotiate deals, and inspect product samples firsthand.

If you miss the exhibition, you can visit wholesale markets that operate year-round, such as Yiwu International Trade Market. In Yiwu International Trade City, you can still find the products and suppliers you want at the fastest speed within one day. However, this means you must have some expertise and familiarity with Chinese and the business environment in China.

Source: Axton Global

2. Source from Wholesale Marketplaces

Online sourcing is an excellent option for a more convenient approach. Chinese e-commerce and international shipping systems are highly developed. Platforms such as Alibaba and 1688 are choices. Alibaba supports multiple languages and simplifies communication, payment, and shipping, making it suitable for international buyers. 1688, on the other hand, is designed for domestic Chinese businesses and offers lower prices. However, be cautious when selecting suppliers. Another option is exquisite wholesale marketplaces like Faire. I highly recommend EJET Selection. These platforms have pre-vetted suppliers to ensure safety. And you do not need to seek suppliers yourself.

3. Hire a Wholesale Sourcing Agent

As the Chinese manufacturing industry expands continuously, more international retailers choose to source from China, making sourcing agent services increasingly mature. Hiring a sourcing agent has become a mainstream procurement method. China sourcing agent acts as your representative in China, managing supplier selection, product sourcing, negotiations, logistics, and so on. Typically, sourcing agents charge only 3%-10% of the total product cost. If you want to know more about China sourcing agents. You can read this blog: A Comprehensive Guide: How to Find a Product Sourcing in China?

Best Wholesale Products to Sell on Amazon in 2025

To successfully sell wholesale products on Amazon, it is important to select high demand and offer substantial profit margins products. Based on current market trends and forecasts for 2025, combined with the data provided by Amazon, here are nine product categories along with specific product recommendations and the rationale. These product categories align with current market trends and consumer interests, offering excellent wholesale opportunities for selling on Amazon.

1. Home and Kitchen Appliances

Product Recommendation: Air Fryers

In the past decade, Air fryers have become popular quickly due to consumers' growing focus on healthier eating habits and convenience. This amazing product can cook crispier and more delicious food with significantly less oil. Besides, air fryers have become a popular kitchen trend on social media in 2024, driving even more consumer interest.

2. Health and Personal Care

Product Recommendation: Electric Toothbrushes

Prioritizing personal hygiene and dental health has become a lifestyle trend. Taking advantage of this trend, electric toothbrushes have become a must-have product. This product provides superior cleaning efficiency than traditional toothbrushes, so dentists often recommend it. With the increasing adoption of smart home devices, this will become more and more popular.

3. Pet Supplies

Product Recommendation: Automatic Pet Feeders

With the development of the economy, the pet industry is booming, and automation is becoming a trend in pet care. Busy pet owners are looking for more convenient solutions to ensure their pets are fed on time. This reason makes automatic pet feeders turn into a highly desirable product. Additionally, this is a profitable niche because pet parents are willing to spend more on products to improve the well-being of their pets.

4. Sports and Outdoors

Product Recommendation: Yoga Mats

Yoga mats are a staple for both beginners and advanced practitioners, and they cater to a broad market, which continues to expand. Not only that, the rise of online fitness influencers and workout programs further boosts demand for premium yoga mats.

5. Electronics

Product Recommendation: Wireless Earbuds

Nowadays, wireless technology is become a standard in personal electronics because people shifting away from traditional wired accessories. With remote work and busy lifestyles normally, people seek wireless earbuds for work, exercise, and leisure. what is more, this is a lucrative wholesale product.

6. Beauty and Personal Care

Product Recommendation: Facial Cleansing Brushes

Consumers are increasingly investing in skincare routines, by chance facial cleansing brushes provide a more effective way to remove dirt, oil, and makeup. So these brushes have become a popular addition to skincare regimens.

7. Toys and Games

Product Recommendation: Educational STEM Toys

Parents are becoming more focused on educational value when purchasing toys for their children. STEM (Science, Technology, Engineering, and Mathematics) toys promote learning engagingly, making them a top choice for parents and educators. Interactive kits, robotics, and coding games cater to a wide age range, making them a profitable niche.

8. Office Products

Product Recommendation: Standing Desk Converters

Standing desk converters allow users to alternate between sitting and standing to promote better posture and reduce health risks associated with prolonged sitting. With an increasing awareness of workplace wellness, many professionals are investing in home office setups, making this product highly relevant.

9. Fashion and Apparel

Product Recommendation: Eco-Friendly Activewear

Sustainability is becoming increasingly important in the fashion industry, so consumers prioritizing eco-friendly alternatives. Besides, as fitness and athleisure trends continue to grow, activewear has become an essential part of many wardrobes. Activewear made from recycled materials or organic fabrics is gaining popularity.

Start Reselling on Amazon with EJET Procurement

After reading these product recommendations, you may likely eager to start sourcing products and growing your Amazon store. Whether you choose to import from China, EJET Procurement is your ideal partner. With 20 years of experience, EJET is becoming a leading sourcing agent in China, providing comprehensive procurement solutions to help you grow your business.

Why Choose EJET Procurement?

Digitalized Sourcing System: Optimizes supply chain management, improving efficiency and reducing costs.

Vast Supplier Network: Partnerships with certified suppliers ensure quality and competitive pricing.

Brand Customization Services: Includes private labeling, packaging, product enhancements, etc.

Product Development Support: From concept to production, including design and prototyping.

Expert Procurement Team: 24/7 guidance and support to resolve all sourcing concerns.

Robust Logistics System: Ensures fast international shipping and efficient inventory management.

Source: Pexels

Final Words

Amazon provides large market opportunities, but competition is also fiercer. In 2025, success in wholesale selling on Amazon will more depend on product selection and efficient sourcing. I hope the recommendations and insights in this blog can help you. If you have further questions about selling on Amazon or want to collaborate with EJET Procurement, fill out and submit the form! Our sourcing experts will give you comprehensive guidance.