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Have you noticed the searches and sales of fishing hats have surged over the past? With global outdoor activity booming after the epidemic, "the anglercore trend" is popular across the U.S. and Europe in 2025.
Fishing hats have become a fashion accessory with both functionality and style. Actually right, based on data from MRI, the market is valued at 680M in 2024, and is projected to expand to 1.1B by 2033 with a CAGR of 6.5%.
For retailers, e-commerce sellers, and wholesalers, buying sun hats in bulk from China is an opportunity to earn profits. But how to choose nechi and find suppliers is still problems that need to be overcome.
Okay, it's time to run into this comprehensive guide.
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Wholesale sourcing is a process that starts by buying products in bulk directly from manufacturers at lower unit costs. Then wholesalers sell these products like fishing hats to retailers or consumers at slightly higher prices to earn. This process is a full supply chain that manufacturers, wholesalers, retailers, and consumers all profit from.
So why order direct from China? Everyone knows China is the "world factory." Quantities of manufacturer groups, blameless supply chain, and smooth global logistic system offer lower production costs, fast delivery times, and flexible customization options. Especially for fishing hats, the scale and variety make it competitive pricing and high margins.
For every wholesale sourcing business, the first step is defining the right product. As China sourcing experts with 20+ years of experience, why do we recommend that you wholesale and resell fishing hats? The steps and reasons are as follows.
To succeed in wholesale sourcing and reselling business, the most important thing is to monitor market trends in time.
Google Trends and AMZScout can help. For Google Trends as an example, search fishing hat on it, you can find a spike from February 2025 to now (There is absolutely no sign of stopping or slowing down).
Social media like Instagram or TikTok are also nice methods. The outfits and daily life posted by celebrities on these platforms often trigger new popularity. The latest is like Labubu.
If you don't like wasting time on product choosing, EJET procurement is here to help. Our trends projection system can tailor wholesale strategy for you with your business goals, industry requirements, etc.
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Only analyzing product trends and consumer demand is not enough, you should deeply understand the specific niche and competition. For fishing hat, classic outdoor hats are widely available. But do you know niche trends like reversible designs, quick-dry mesh, wide-brim sun protection, or custom embroidered? Maybe focusing on novelty or custom option can make your wholesale business more competitive?
Remember: A highly competitive market signals strong consumer requirement, but it also makes it harder to stand out. In contrast, a less competitive market means easy to dominate, but it has fewer customers. Choosing which one between a broad, competitive space and a narrower market depends on your understanding of products.
Once you determine your wholesale product, start to find suppliers. A reliable manufacturer can solve lots of problems. So don't slack off, this step is still critical. According to past experiences, we summarize 3 methods to find high-quality suppliers.
With the improvement of logistics systems and supply chains, China is becoming the leader of e-commerce worldwide. So you can find fishing hat suppliers online, such as sourcing from Alibaba.
• Access to thousands of suppliers verified by Alibaba instantly to order directly from China.
• Conveniently browse, compare pricing/MOQ from all manufacturers.
• Greater transparency on basic terms such as MOQ, price, and trade certification.
• More supplier scams, like some trading companies impersonating as fake manufacturers.
• Language barriers and cultural misunderstandings usually cause trouble in specs or delays.
There are different kinds of wholesale markets in China. You can visit Yiwu International Trade City to source fishing hats in person. Guangzhou, Shenzhen, Shanghai also.
• On-Site Inspection: You can examine fishing hat specification, fabric feel, embroidery.
• Touching Negotiation: Face-to-face interaction speeds up product requirement and custom options.
• High cost in time, travel, accommodation, and logistics.
• Hardly building stubble long-term relationships.
• Serious language barrier makes slow and inefficient communication.
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Engaging a China sourcing agent to help with bulk things to sell has become a popular trend. Because of the varying quality of Chinese manufacturers and hard cargo consolidation, wholesale directly from manufacturers is not simple. So, this procurement model is born out of necessity.
• Local expertise: Agents can directly access on‑ground fishing hat suppliers like Yiwu, Shenzhen, and Guangzhou.
• Language and negotiation: Strong bilingual communication skills bridge misunderstandings and secure better pricing and terms.
• Quality control: Lots of China agents offer vendor vetting, quality inspections, sample approvals, and other services to reduce risks.
• Service fees: Typically charge 5–15% commission or flat fees. While they overcome some trouble, you must clear costs carefully.
• Indirect communication: Some agents will bypass you to negotiate with manufacturers, causing issues and fraud.
Different from other normal China sourcing agents, EJET Procurement offers tailored solutions with end-to-end services. Whether product sourcing, Amazon FBA prep, or Freight Forwarding, EJET can make everything better. Here are some of our special services.
With 20+ years of running business in Yiwu, we are very familiar with the market, including fishing hats. So we are not only China sourcing agents, but Yiwu market guides.
If you want to visit the Yiwu International Trade City, our procurement agent will give a comprehensive guide, helping you source smoothly.
As a leading China sourcing agent based in Yiwu, we have our own local supplier network with 1500+ real manufacturers.
Whenever you want to change your supplier, our stable supply chain makes you more confident.
100% quality assurance is our commitment and action. From raw material check to sample verification, we inspect fishing hats' quality in multiple stages.
Meanwhile, we share the full sourcing and communication process with you to ensure every step is visible and trust.
With a strong international logistics system, our freight forwarding services ensure 98%+ on-time delivery rate. Whether you choose air freight, sea freight, or door-to-door freight, we all customize the solutions for you.
Additionally, we offer credit payment terms. If you are struggling to take large orders from China without straining cash flow? Just contact us and follow our 4-step path to enjoy the service—procure now, pay later.
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In a word, buying fishing hats in bulk from China to resell is a great opportunity to develop your wholesale business.
Follow this ultimate guide, and you will win in the sun hat market. Whatever problems or needs you meet, please tell EJET, our China sourcing experts offer 24/7 help.
A: To find it, you can use e-commerce like Alibaba, Made-in-China, or DHgate to source online. Visiting a China market and hiring a sourcing agent is also.
A: Yiwu Market. Yiwu has the largest small commodity wholesale market in the world, with thousands of products and suppliers from fishing hats to electronics.
A: It's Alibaba. This platform hosts numerous verified suppliers to offer high-quality items for global buyers. If you want to get more, 1688 is the local site of Alibaba in China.
Your trusted partner for sourcing from china.
